Clients use only a fraction of products or features companies provide. In the banking sector this usually varies in 7-11% range for example.
Moreover clients are getting increasingly resistant to the communication. They simply don't listen how they benefit with the company. This leads to a enormous unearned revenue, higher cost of providing services and the loyalty gap with customers.
Challenger changes the widespread marketing approach. It personalizes and gamifies communication, engagement and interactions with individual customers and prospects. All in one platform. Main business issues Challenger helps to solve: