Clients use only a fraction of products or features companies provide. For example in banking sector this usually varies in 7-11% range.
Moreover clients are getting increasingly resistant to communication. So they simply don't listen what else can they benefit with the company. This leads to a enormous unearned revenue, higher cost of providing services and lower stickiness of a customer.
Challenger changes the widespread marketing approach. It personalizes and gamifies communication, engagement and interactions with individual customers and prospects. All in one platform. Main business issues Challenger helps to solve: